Shawana Boyer

"From Fashion Mogul to a Real Estate Professional"

Motivational Speaker, Business Coach, Personal Stylist, Published Author, and Real Estate Agent

Shawana Boyer

Shawana “SynSha” Boyer’ is a Realtor with EXP Realty, a mother, a wife, the owner, and creator of SynSha’ Fashions Boutique & was one of the first to create a mobile boutique in Jacksonville Fl.  She is also the Founder of Black Owned Businesses Jacksonville (BOBSJAX) FB group that has over 11K partners.  Shawana prides herself in helping others to reach their full potential, bringing the latest fashions and trends & assisting aspiring boutique owners to “Build Your Own Boutique”. This is part of her BYOB Coaching Program Services.

Shawana Boyer is the Published Author of “Who is She” The Unseen Sides of Every Woman, she is one of the Top 20 Under 40 Recipients in Jacksonville, FL with Black Pages South in 2016, she is Mrs. Corporate America Pageant regional title holder Mrs. Jacksonville 2019-2020.  She is the 2019 winner of the Civil Scarlet and Media Awards for the MCA pageant.  She holds the title as Ms. World International Premier 2019-2020, Mrs. Florida World International 2019-2020 and will be in TV production on a show titled “Queen of the Crowned”.   She has a host of other accomplishments she achieved throughout her personal and professional career.  Her platform is Young Models of America Association where she utilizes her fashion and business skills to instill leadership qualities in young ladies.

As a former educator, Shawana has taught business courses in graphic design, computer, and career services. She is a proud member of Delta Sigma Theta Sorority and does her best to give back to her alma mater, Edward Waters University. When she isn’t working Shawana loves to spend time with her family, mentoring teens and traveling abroad to meet new people and experience different cultures.

 “I was born to be involved in fashion and the love of it keeps me abreast of the latest trends,” said Shawana. “My eye for fashion allows me to assist others to continue looking fashionably fly.”  In 2006, Shawana was given the opportunity to host Source Magazine fashion show. This experience led her to plan and showcase multiple fashion shows of her own.

 In December 2018, Shawana launched her first fashion empowerment brunch entitled, “Pretty Pearls and Clutches” which she hosts annually in multiple cities across the state.  It’s more than just a brunch, it’s a movement to bring awareness to women who faced difficulties to talk about the “unseen sides” life struggles, we have faced. This event will also bring women together who love fashion, and who aspires to be business owners, and empower them all in one place. She is a dynamic leader who is very determined to accomplish anything she sets out to do. She looks forward to earning your business!

“From Fashion Mogul to a Real Estate Professional.”

Our Partners

Published Book


This book is for any woman who has faced some tough times talking about her life struggles, which I call the “unseen sides of every woman”.

The Exclusive and Premium Property

Are you a business owner looking for your own property? We can help you with that as well. Click the contact button below to schedule a phone appointment. 

From Beauty Queen to Listing Queen

I am here to help you find the perfect property that you desire. Let’s get those keys to your dream home or commercial property today!  

Featured Properties

Extraordinary and palatial waterfront residence! Escape the ordinary into this lavish and pristine oasis! Offering 5BR/4BA + bonus room and over 3,400+ SF of living space – this two-story designer pool home with picturesque views is expertly appointed with no expense spared. Bordered by navigable Doctors Lake and the St. John’s River, the property is located on a quiet tree-lined street in the sought after Fleming Island enclave.

Unit Detail

$ 385,000

$ 764,900

$ 549,000

I can't say enough good things about this business boss lady Shawana Boyer. She has came to my rescue on many occasions helping me with fashion, inspirational and empowering talks to lift my spirits and provided the best most professional customer service that you just don't find anymore. Any big events I have I know I can go to her and purchase the best of the best fashion clothing and accessories and feel like a million bucks. Thank you so much for building my confidence level every time I shop with you or just need a friend to talk to. She treats all her clients like family and for that I'm grateful.

Miranda Blakes

Read your book, "Who is She", with tears in my eyes. It was so beautifully written. you are one of me favorite cousins. We grow up not spending enough time together, so I was deeply touched to read all that you went through. Little did you know, I had similar experiences like you and never shared it with anyone until now. I thank you for speaking up and out because you are helping more people than you will ever know.


I have written reviews on the fashion side of her business as a customer and now I am happy to say I can add a review from a client's side. She has been assisting my family find a forever home in Orlando, FL. Moving from Oregon to Florida is a huge move and having eyes and knowledge of the area you can trust is priceless. She has treated us with grace and compassion. She has listened to our concerns and needs. We have no reservations in referring Shawana to help you find your dream home. Stay tuned for my next review after the final sale. We are excited about what's in store!

With love from the Blakes